CASE appoints new VP for EMEA region


Jose Cuadrado, CASE Construction Equipment’s new VP for the Europe, Middle East and Africa (EMEA) region.

CASE Construction Equipment has appointed Jose Cuadrado as vice president in the EMEA (Europe, Middle East and Africa) region for CNH Industrial’s Construction Equipment businesses.

CASE Construction Equipment sells and supports a full line of construction equipment around the world, including the No. 1 loader/backhoes, excavators, motor graders, wheel loaders, vibratory compaction rollers, crawler dozers, skid steers, compact track loaders and rough-terrain forklifts. Through CASE dealers, customers have access to a true professional partner with world-class equipment and aftermarket support, industry-leading warranties and flexible financing

With more than 15 years of international experience within the industrial, construction and agricultural equipment sectors, Cuadrado brings a wealth of experience to his new role within CNH Industrial. His most recent position was vice president of Bobcat BU EMEA, where his responsibilities included sales, product marketing, engineering, program management, and supply chain operations.


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